Seller Strategy September 18, 2026

Mortgage Rates Hit 6.95% as Texas New Listings Slow—Seller Price Realism

Freddie Mac’s 30-year hit 6.95% (Sept. 17). Texas new listings fell to 36,568 in August (FRED). East Texas sellers: price for today’s buyer math.

Mortgage rates jumped to 6.95%—new Texas listings already slowed

Freddie Mac’s Primary Mortgage Market Survey as of September 17, 2026 puts the 30-year fixed average at 6.95%, up from 6.76% the prior week (and from 6.26% a year earlier). The 15-year averaged 6.26%, up from 6.09%.

That is a national conforming purchase benchmark—not your personal quote—but a nearly 20 basis-point weekly jump is the kind of move that shrinks the buyer pool who can stretch for a list price.

August new listings in Texas were already cooling

Realtor.com data via FRED series NEWLISCOUTX shows Texas new listing count at 36,568 in August 2026, down from 39,136 in July and 42,488 in June. Fresh supply is still arriving—but the pace of new listings has been easing into late summer.

Put together: fewer new listings month to month, then a sharp mortgage-rate print in mid-September. For East Texas sellers, that is a price-realism week, not a “set it and forget it” week.

What sellers should do this week

Price to the buyer who still qualifies at today’s rates, not last month’s scroll. Refresh photos and disclosures. Expect more negotiation when payment math tightens. If your home has already sat, a proactive price strategy beats hoping rates reverse overnight.

OnTheMarketTexas helps Texas sellers understand market timing and listing strategy. We do not invent local sale prices or guaranteed days-on-market outcomes in this article.

Takeaway: A 6.95% 30-year print plus a slowing August new-listing count is a seller’s cue to price honestly and stay flexible—especially across East Texas metros where buyers feel every payment tick.

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